I design banking & checkout
experiences people trust.

Senior UX Designer with 7+ years of experience across eCommerce, payments, and digital banking.

ECOMMERCE · PAYMENTS

A redesign of the checkout payment section — its default state went from 556px tall to 208px.

Password protected — request access

BUY NOW, PAY LATER

BNPL (Buy Now, Pay Later)

Flexible payment options at checkout.

Coming soon

DIGITAL BANKING

CT Bank Servicing Dispute Flow

Servicing dispute flow for CT Bank.

Coming soon

ABOUT ZOEY

I’m Zoey, a product-minded designer who enjoys turning complex problems into intuitive digital experiences.
At Canadian Tire, I’ve worked across eCommerce and banking, collaborating with cross-functional teams to translate business needs and user challenges into thoughtful product solutions.
My approach combines systems thinking, interaction design, and a strong focus on accessibility — from exploring early concepts to delivering scalable experiences.
I believe good design goes beyond how things look. It’s about making complex experiences feel simple, useful, and human.

Areas of Focus

Design Systems

Building scalable components, patterns, and consistent product experiences.

Accessibility

Designing inclusive experiences aligned with accessibility standards.

Product Thinking

Connecting user needs, business objectives, and product requirements.

Interaction Design

Creating intuitive flows, prototypes, and responsive experiences.

Interested in working together or just want to say hello? I’d love to hear from you.

© 2026 Zoey Lu. All rights reserved.